الجمعة، 23 نوفمبر 2012

Facebook Marketing " Eposide 1 "

Today we will discuss some techniques about Facebook marketing . . Facebook is one of the most common social media platforms on the world so. .  Using it for marketing will give us a lot of advantages about :

  1. Analysis the customers needs.
  2.  Promote for products.
  3.  Get feedbacks .
  4.  Deal directly with social customers .

 so lets begine . . .


  •     Human touch

          We can add our human touch to face book fan page through sharing updates about our life for ex: Fantastic old moments in events or moments and news about recent events and situation in our life.
  •   Make a content machine
       Always make sure that your content educates, entertains and empowers your fans to keep them engaged and coming back for more. The key to a successful content strategy is to consistently create new content and mix up your media often. For example, some of your fans might respond better to video than text, while others might be drawn to the images in your posts. To make sure you’re attracting the attention of your diverse group of fans, post your content in a variety of ways
  • ·         Live Conversation
          We can make a live conversation with fans about for example asking for what they need for events or new products or expectations about what we will do for them.
  •   Create consistent call to action
           We can post content or articles and type “ex: “Watch that” this will build a trust with fan about our content also it will give me a variety for my content on page.    
  • ·         Make a word of mouth
          Studies have shown that social media users tend to trust their friends and peers more than they trust brands. It makes sense. If you were looking to try out a new restaurant, would you rather get a recommendation from a friend who just had a great meal or the restaurant that’s promoting its latest special? Word of mouth matters, especially on Facebook. To get your fans talking about you, the key is to make it easy to spread the word. One great way to do this is to create a contest or promotion that rewards fans for spreading the word.
  • Encourage fan-to-fan conversations
      Enhance your fans’ experience by creating a community that encourages your fans to interact with each other. One surefire way to do this is to spotlight your fans. When you create opportunities such as “fan of the week” or recognize top contributors, you are giving your fans an opportunity to get to know each other.
  • Smart Branding
      You have multiple opportunities when it comes to branding your Facebook page. One option is to make your Facebook page an extension of your website to spark familiarity when your existing customers visit your page. Another option is to make it different from your own website so your fans experience a sense of exclusivity when they become a fan of your Facebook community. It’s important to make your page dynamic and interesting so it will stand out from the rest. One way to do this is to create custom tabs that showcase your programs, products and services and tie in the look and feel of your brand.

     Wait for the next episode  .. we will discuss more techniques about Facebook marketing and then we will continue our journey through discussing each vertical in social media marketing . . . Stay Tuned :D


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الاثنين، 1 أكتوبر 2012

Know your Mind



Every person on this earth have unlimited abilities but not all of us can use this abilities.
 As humans , , we are categorized to four categories:
1-Humans don't know their abilities.
2-Humans know their abilities but cannot use it.
3-Humans know their abilities but cannot use it well.
4-Humans know their abilities and can use it well.
I will deal with the third category . . . so i will take you to a journey to your mind . . . 
Be Ready  --> --> -->
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Welcome to your mind :)
As you see.. It's a massive data transferring. . Huge processing. . Really it's amazing view.
But let me take you to the place of control and make you see the switch of mind technique.
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Now .. your mind switch is "on" or with another meaning "Positive thinking".
So . . I will make an experiment with you . . Imagine that you have an excellent doctor and want to make a clinic for him and i want that clinic to be the best . . what's the ideas to do that ? . . you have only one minute.
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After one minute "Collect the number of ideas"
Now . . let me make the switch "OFF" or "Negative Thinking" but i will ask you another question . .
Imagine that you now have the best clinic and you want to make it the Worse  . . . what's the ideas to make it the worse ? . . . you have also one minute.
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After one minute collect the number of ideas.
You will discover that the number of ideas in negative thinking is larger than with approximately 4 times in positive thinking.
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The brain works faster in negative thinking than positive thinking.
So .. if you want to make a plan for a target , imagine that you already do it and think about ideas that make you failed then reverse all this ideas you will have the plan of success.
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Finally. . You have the abilities . . . all what you need is “Trust” and “Techniques” then you will achieve all what you need not because your abilities but because knowing the way you can use it.
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. . . . See you soon on another secret :D